Archives For Mobile Marketing

Mobile Apps and Marketing, If You Don’t Have a Plan You’ll be Left Eating Dust

Everyday, consumers are using smartphones to make purchases, find store and restaurant locations, looking for current offers or coupons, reading reviews and making decisions on what to and where to purchase goods and services.

Consider:

  • In the 2nd quarter of last year smartphone sales exceeded feature cell phone sales.
  • 75% percent of recent acquirers of mobile phones have selected a smartphone
  • 81% of users between the age of 25 and 34 have elected to use a smartphone rather than a feature based cell phone.

Businesses not taking advantage of leveraging a mobile phone app for their business are loosing sales.

For businesses, deploying a mobile app has never been Continue Reading…